PHAOS
Encrypted Line · Active · 38°42′N 9°08′W

We find
the story about you
before it becomes a crisis.

PHAOS is an AI-native reputation and narrative advisory. We read the signals — across media, markets, and search — while they are still weak enough to shape. Build, protect, and audit the narratives that define you.

§ 00 · Mandate

Two doors.
One discipline.

Engagements diverge on day one. Self-select the path that matches your mandate.

For Funds, M&A, VCNew York · Global Capital

Protect the Alpha.

Reputational due diligence, predictive risk on targets and counterparties, and narrative protection through close. Decision-grade intelligence delivered before the LOI expires.

  • Target & founder due diligence
  • Hidden-risk and adverse-media surfacing
  • Transaction-period narrative defence
  • Portfolio reputational monitoring
Open Capital Mandate →
For CEOs & C-LevelsMadrid · Iberia & LATAM

Contain the Noise.

Real-time crisis architecture, bilingual narrative audit (ES/EN), and stakeholder protection for listed and family-owned corporations. We arrive at the signal, not the headline.

  • 24h crisis activation & containment
  • Bilingual narrative audit (ES/EN)
  • Board, investor & regulator messaging
  • Continuous reputational shielding
Open Crisis Mandate →
§ 01 · Position

We don't manage
your story.
We engineer its light.

§ 02 · Method

From signal to clarity.

Every reputational event passes through five thresholds. We work upstream — at the signal — before perception calcifies into crisis.

Most clients find us at threshold 03. By then, the cost of inaction is ten times what it would have been at threshold 01. Where are you right now?

Signal to crisis pipelineA horizontal pipeline of five thresholds — signal, drift, narrative, crisis, aftermath — connected by a line.0102030405
01
Signal
A weak indicator surfaces in conversation, search, or media.
02
Drift
The signal acquires sentiment and begins to cluster.
03
Narrative
Disparate fragments cohere into a story stakeholders repeat.
04
Crisis
The narrative reaches institutional and reputational thresholds.
05
Aftermath
Most acts here. Recovery is expensive, slow, partial.

We operate between 01 and 02. By 04, it is no longer narrative intelligence — it is damage control.

§ 03 · Protocols

Structured
Protocols.

Operational protocols, not retainer packages. Scoped per mandate, priced on engagement.

↳ Start here · S–003Delivered in 48h

Reputational Due Diligence

One signal can change an eight-figure offer.

Full intelligence report on any entity, founder, or counterparty — reputational footprint, adverse media, network exposure, and forward-looking narrative risk. Built for investment committees and M&A close.

↳ Deliverable
Strategic risk dossier · 40–80 pp
Engagement
From €5,000 per mandate
Commission an Audit →
S–002Activation in 24h

Continuous Protection

The crisis that would have cost you €2M in management time never happened. Because we read the signal at week one.

Always-on AI monitoring of narrative, search, and stakeholder networks. Threats triaged at signal level and resolved before they cluster. Asynchronous by design — no standing calls, no theatre.

↳ Deliverable
Threat triage · Quarterly briefs
Engagement
From €3,000 / month
S–001Mandate-scoped

Narrative Construction

Six months from now, when someone searches your name, they find the narrative you chose — not the one that formed without you.

AI-native architecture of how your firm, fund, or leadership is perceived across media, capital, and policy circles. From silence to signal — engineered, measured, defended.

↳ Deliverable
Narrative blueprint + execution
Engagement
From €5,000 / month
§ 03.1 · Intelligence Suite

Five AI
instruments.

Modular capabilities that extend the core protocols. Engaged à la carte or layered into a mandate.

S–101Semantic & affective analysis

Consumer & Stakeholder Insights

AI reads open conversation, interviews, and unstructured testimony to surface the subconscious themes, emotions, and associations that move perception. Not what people say — how they think and feel.

S–102Scenario engine · Pre-publication

Predictive Simulation

Generative modelling against historical narrative data. We simulate how a message, statement, or crisis is likely to propagate — and stress-test alternatives before they go public.

S–103Cohort or in-house · 1–5 days

Training & Capacity

Workshops and programmes in Narrative Intelligence and AI for boards and communications teams. Detect signals, fact-check at speed, build narratives with the instruments we use internally.

S–104Network graph · Per mandate

Stakeholder & Network Intelligence

Actor mapping and influence-network analysis. We identify the opinion leaders, coalitions, and coordinated accounts that carry — or distort — a narrative. Names, edges, weight.

S–105Subscription · Quarterly

Quarterly Trend Reports

Subscription intelligence on emerging narratives, threats, and openings across sectors that matter to you. Delivered every quarter. Read in one sitting. Acted on for ninety days.

§ 03.2 · Roadmap

On the horizon.

Two capabilities being prepared for a later phase, after current protocols consolidate.

R–001Planned

Policy Intelligence

Advisory on public affairs and regulation, grounded in policy intelligence and regulatory analysis. PHAOS does not — and will not — operate as a lobbyist.

R–002Planned

Continuous Monitoring Dashboard

An always-on narrative and threat dashboard for principals. Released once the current discipline set is fully consolidated.

§ 03.3 · Targets

Contracted
targets.

These are targets we contract against per mandate — not historical claims. The number goes in the engagement letter; the engagement letter holds us to it.

01
−70%
Target: reputational risk exposure
Signals caught at threshold 01–02 cost a fraction of crises managed at 04. We move the curve upstream.
02
+3.2×
Target: positive narrative share
Earned, owned, and AI-distributed coverage rebalanced toward the position you actually hold.
03
48h
Target: decision-grade intelligence
From mandate to delivered audit. Investors and boards act on evidence, not on instinct.
04
92%
Target: stakeholder alignment
Pre-tested messages reach intended audiences with their intended meaning. Measured, not assumed.

Targets, not testimonials. Each is written into the engagement letter and reported on at delivery.

§ 03.4 · Methodology

A continuous cycle.

Five movements, repeated each quarter. Each turn sharpens the next.

PHAOS methodology cycleFive movements — read, model, build, defend, measure — arranged on a continuous rotating cycle.PHAOSCYCLEM1ReadM2ModelM3BuildM4DefendM5Measure
  1. M1
    Read
    Signals across media, search, social, and unstructured testimony.
  2. M2
    Model
    Predictive simulation of how each signal is likely to propagate.
  3. M3
    Build
    Narrative architecture, messaging, AI-distributed coverage.
  4. M4
    Defend
    Threat monitoring, repositioning, crisis pre-emption.
  5. M5
    Measure
    Outcome telemetry feeds the next cycle. Compounding clarity.
§ 03.5 · Focus

Iberia, capital,
and crisis.

We operate from Lisbon. Two beachheads: Iberian corporates in transition, and Private Equity / M&A across the EU and US. We do not chase every sector — we go deep in the ones that pay for clarity.

Primary
Private Equity & M&AIberian Corporates (PT · ES)Listed IndustrialsEnergy & Utilities
Also serving, on referral
Family OfficeSovereignFrontier TechFinancial ServicesHealthcare
§ 03.6 · Case Files

Anonymised by
design.

Two redacted mandates from the last twelve months. References are released — under NDA — only after a Secure Briefing.

Case #04247h to dossier

Manhattan · Private Equity

Mid-market PE Fund · Industrials carve-out
↳ Situation

A target's founder presented clean public records. Pre-LOI, the committee needed certainty within five business days.

↳ Outcome

We surfaced an adverse-media cluster forming across three jurisdictions and one undisclosed prior litigation. Offer was repriced by eight figures; the fund closed on revised terms.

Case #08924h to activation

Iberia · LATAM

Listed Energy Corporation
↳ Situation

A regional outage seeded a coordinated narrative escalating toward national press inside 36 hours. Board needed containment in Spanish and English, simultaneously.

↳ Outcome

Activated within 24h. Pre-tested bilingual messaging deployed across stakeholders, regulators, and media. The story did not reach the front page; share price held.

All identifying details altered. Sector and geography preserved.

§ 04

Before a narrative
becomes a crisis,
it is always a signal.
We read it first.

§ 05 · Manifesto

Six
Principles.

  1. I.
    Narrative is infrastructure. Not a byproduct. Not a nice-to-have.
  2. II.
    Reputation is engineered. Not managed. Not monitored. Engineered.
  3. III.
    Every crisis has a signal. Most people never find it. We read it first.
  4. IV.
    AI is our infrastructure. The intelligence is always ours.
  5. V.
    Platforms sell you a dashboard. We sell you the decision. The judgment is always human.
  6. We work small. We go deep. Discretion is the first deliverable.
§ 06 · Reputation Audit

Commission an
Audit.

48 hours. From €5,000. One signal can change an eight-figure offer. Built for investors, M&A advisors, and boards who need to know what they are buying.

Target, counterparty, founder, or fund.
2–3 lines. What you need to know and why.
When do you need the dossier?
We respond within 4 hours.
Confidential. Reviewed by a founder. No deck. No qualifying call.
§ 06 · Secure Line

Book a
Signal Call.

30 minutes. We read your current narrative landscape — live, on the call. No pitch. No deck. No obligation. If we cannot add value, we will tell you in the first ten minutes.

Lisbon · New York · Madrid
38°42′N 9°08′W
EN · PT · ES

We accept a maximum of 4 new engagements per quarter. 3 slots remain for Q3 2026.

§ 06.1 · Principals

A small founding team in Lisbon. Names on request. References on engagement.